The brand is the name, term, symbol, shape, design, sound, aroma or combination thereof whose purpose is to identify the origin of a product compared to other competitors in the market.
The brand constitutes an important asset that can also be assigned or transferred in exchange for royalties.
The registration and rights of a trademark are limited to the country where the registration is made, for that reason the brands must be protected in each of the countries where a product is marketed or potentially marketed.
REGISTERING A BRAND GIVES THE FOLLOWING BENEFITS:
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Right to object to the registration of other similar or misleading marks.
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Right to denounce the existence of other similar or confusing marks to your registration.
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Prevents competitors, representatives or distributors from appropriating your brand.
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Grants the right to grant a license or trademark assignment in exchange for royalties.
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It constitutes the acquisition of an important asset that will guarantee the use and legality of your marketing, advertising and marketing of your product.
SERVICES RELATED TO A BRAND
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International searches of registered trademarks in the background.
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Analysis of the result on the feasibility of registering a trademark.
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International trademark registrations.
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Contracts and registration of licenses for use and transfer of marks.
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Cancellation and nullity of records..
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Complaints for infringement of intellectual property rights.
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Complaints about unfair competition actions.
